Nissan x ELLE: New Kicks

A Sneaker-inspired Drive for Reinvention

The Project
The Nissan Kicks just got a refresh: it’s bolder, more playful, and inspired by sneaker design. In the hands of fashion-forward creative and influencer Alani Noelle, it sparked a day of reinvention, from exploring local thrift shops, to styling on set.


Scope
Concept & Creative Strategy
Cross-Channel Branded Campaign (Video, Digital, Social)
Shot at
Be Electric Studios and Finn Vintage

Production Partner Hearstmade

Talent Alani Noelle

Around the Web
Watch My Evolution: Alani Noelle’s Drive for Reinvention on ELLE

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