Infiniti x ELLE x BAZAAR: On Broadway
To shine the spotlight on Infiniti’s latest launch, we took center stage.
The Project
For this power duo of co-branded storytelling features on ELLE and Harper’s BAZAAR, we went behind the wheel with the Infiniti QX60 and behind the scenes with two actresses amidst their meteoric Broadway rise. This means we were lucky to spend some time with Solea Pfeiffer (Moulin Rouge, Hadestown, Hamilton) and Linedy Genao (Bad Cinderella, The Great Gatsby).
Taking over Washington Heights’ United Palace Theater for our photo shoot, the day after the Tonys, was the cherry on top.
Scope
- Concept Strategy & Creative Direction
- Co-Branded Digital & Social
Production Partner Hearstmade
Talent Solea Pfeiffer, Linedy Genao
Around the Web
ELLE: Solea Pfeiffer is In Control(Words: Rebecca Strassberg, Photo: Nick Riley Bentham)
Harper’s BAZAAR: Linedy Genao’s Been Down This Road(Words: Rebecca Strassberg, Photo: Zachery Michael)